Dirección de mercadotecnia : análisis, planeación y control

By:

Kotler, Philip

Material type: Text

TextLanguage: Español Original language: English Publisher: Naucalpan de Juárez : Prentice Hall , 1993Copyright date: 1991Edition: 7a ediciónDescription: 843 páginas : 27x21 cmISBN:

9688802859

Other title:

Marketing Management Analysis Planning Implementation and Control [Parallel title]

Subject(s):

DDC classification:

21 658.81 K87d

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Libros	Biblioteca Gustavo Vásquez Betancourt. Sede Tuluá Tuluá	Colección Ciencias Empresariales	658.81 K87d / 7ed (Browse shelf(Opens below))	ej.1	Available		19598

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Previous	658.8 St279 / 13ed Fundamentos de marketing	658.8 Z48 / 5ed Marketing de Servicios	658.81 F535 / 4ed Mercadotecnia	658.81 K87d / 7ed Dirección de mercadotecnia : análisis, planeación y control	658.81 P947m / 9ed Marketing:	658.81 P979 Dirección de marketing y ventas	658.81 W929 Go pro para convertirse en un profesional del mercadeo en red	Next

Título original: Marketing Management Analysis Planning Implementation and Control 0135524806

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